It's been exactly one year since Microsoft introduced the Bing chatbot powered by ChatGPT, which has since been rebranded to Microsoft Copilot. To celebrate this new milestone, Microsoft's Vice President and Head of Consumer Marketing, Yusuf Mehdi, today announced several new features have been added to Copilot. Microsoft also created his Copilot ad for the Super Bowl. You can see it below.
“Today marks exactly one year since we entered the AI-powered people experience with Bing Chat,” Mehdi said today. “We have learned so many new things this year and the use of the Copilot experience has exploded, with over 5 billion chats and 5 billion images created to date, along with Edge and This led to sustained growth in Bing's market share.”
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Copilot is currently available on the web and mobile devices, and is also integrated into Windows 10 and 11, as well as Microsoft's Edge browser. With a Copilot Pro or Copilot for Microsoft 365 license, you can also access the Productivity Assistant within various Microsoft 365 productivity apps.
Starting today, Microsoft is rolling out a redesigned Copilot experience on the web and Copilot mobile app, featuring a new carousel of suggestions for different trials. The company's image generation tool, Microsoft Designer, is also integrated into his Copilot, allowing users to customize his AI-generated images using inline editing.
With a Copilot Pro subscription, users can also resize images and switch to square or landscape format within chat conversations. Mehdi also announced that Microsoft is working on a new “Designer GPT” feature for his Copilot. This feature provides “an immersive, dedicated canvas within his Copilot where you can visualize your ideas.”
“With Copilot, we are democratizing the breakthroughs in AI and making the promise of AI a reality for everyone,” Mehdi said today. Copilot is arguably one of the biggest new products Microsoft has launched in recent years, and the company has rapidly iterated on its development in just over a year. But Microsoft can't rest on its laurels as it faces stiff competition from its partner OpenAI as well as Google, Meta, Amazon and other big tech companies.
