atlanta
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February 2, 2024
/PRNewswire/ — Cox Automotive's VinSolutions has become a data integration partner for FordDirect's CRM Choice program.
Ford dealers and Lincoln retailers will now be able to access FordDirect data directly within VinSolutions CRM to maximize sales and optimize leads. Integration includes key elements such as inventory, incentives, and private offers. Cox Automotive will showcase VinSolutions CRM at the 2024 NADA Show.
Las Vegas
.
“We are very excited about the Ford dealerships and Lincoln retailers that are now using VinSolutions CRM, and we know they will benefit greatly from our integration,” he said. .
Dean Stoneley
CEO of Ford Direct.
“Cox Automotive's relationship with Ford Direct will benefit Ford dealers and Lincoln retailers,” he said.
tracy noonan fred
, SVP of Dealer Solutions at Cox Automotive. “The result is a better experience for consumers and for Ford dealers and Lincoln retailers alike.”
About Cox Automotive
Cox Automotive is the world's largest automotive service and technology provider. Cox Automotive leverages extensive first-party data powered by 2.3 billion annual online interactions to customize cutting-edge solutions for car buyers, automakers, dealers, financiers, and fleets. The company has more than 29,000 employees on five continents and a portfolio of industry-leading brands, including Autotrader.
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Mannheim
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NextGear Capital™, CentralDispatch
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and Fleetnet America
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. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately owned company.
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A company with annual revenues of $22 billion. Visit coxautoinc.com or connect through @CoxAutomotive on X, CoxAutoInc on Facebook or Cox-Automotive-Inc on LinkedIn.
About Ford Direct
FordDirect provides digital marketing and advertising solutions exclusively to Ford dealerships and Lincoln retail stores. FordDirect's headquarters are:
Dearborn, Michigan
. https://www.forddirect.com
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SOURCE Cox Automotive
