Author: Quinner
James Dixey, who has published various reports on the ELT sector, says that many schools rely heavily on agents and that they all ask the same questions. “[Agents are] An excellent source of students for many ELT schools. And there have been many great successes and lasting connections and friendships made,” Dixie said. “How can we get students to come to us directly? The answer lies in developing direct marketing and digital marketing skills.” Direct marketing and digital marketing refer to reaching customers directly through various marketing methods. Mr Dixie urged school leaders to take practical courses in this area.…
The employee benefits landscape is crowded. As a benefits advisor, you're surrounded by “incumbent companies,” established intermediaries who seem to have permanently turned HR's ears off. Challenging the status quo and winning new business can feel like climbing Mount Everest. But have no fear. We have a secret weapon: strategic digital marketing. This isn't about fancy gimmicks or empty promises. It's about unlocking the hidden power of your service and communicating its value to HR leaders in a way that resonates with the fundamentals of strong marketing. I work with brokers every day to hone their messaging and use digital…
BCI Media, a regional digital advertising agency, is hiring a Senior Digital Marketing Specialist for our central northwest Ohio location. Based out of our Lima, Ohio office, this hybrid position will oversee local clients' digital revenue efforts by strategizing, presenting, and overseeing processes related to digital recommendations and campaigns. This position is hybrid, with some workdays working remotely and other workdays requiring in-person meetings, such as client meetings.This position will work closely with our corporate headquarters based in Louisville, Kentucky, and coordinate with our Louisville team to train and educate local account executives and other key stakeholders on various digital…
PickleJar launches FanVivo, a purpose-built digital marketing service to help artists and venues build innovative fan engagement and insights Houston, Texas, January 12, 2024 (Globe Newswire) — via new media wire – PickleJar Entertainment Group (f/k/a NewRegen Inc.) (OTC:NREG), a leading Texas-based music and entertainment software company, today launches FanVivo™, a digital marketing services solution to help artists and venues. announced. Connect with new fans and create a more engaging experience for existing fans. FanVivo™ was designed to help PickleJar Network partners strengthen their online presence, seamlessly connect performances and content, sell products online, and make it easier for artists…
The opinions expressed by Entrepreneur contributors are their own. In today's fast-paced digital world, entrepreneurs and marketers must constantly adapt and innovate to stay ahead. Digital marketing tactics have become a mainstay and critical element of omnichannel strategies, building brands and driving demand in competitive markets. These five strategies are designed to attract and engage clients, establish authority, and position your business as an industry leader.1. The power of webinars: Engage prospects with unique insightsWebinars have emerged as a powerful tool to connect with clients and share valuable insights. Many companies are already discovering the benefits of leveraging webinars to…
Digital marketing is a pivotal part of most modern business success. While it may be a powerful marketing tool, creating an effective digital marketing strategy can feel overwhelming.Here are a 10 ideas to help you pull together an effective strategy for your online marketing activities.1. Assess and Strategize FirstBefore you start spending money, you need to slow down and consider what your marketing strategy is in the first place. For many SMBs (small- and medium-sized businesses), their marketing is a patchwork effort to tap into as many digital marketing services as possible — and that includes quite a few options.…
Local businesses looking to improve their online visibility are regularly challenged to prove their “localness” and relevance to search engines. In my previous article on using local partnerships and collaboration to build authority and visibility, I touched on the importance of community participation and engagement as a means of establishing this locality. The two main means of engaging with local customers are through events or establishing communication on relevant occasions. Both provide an opportunity for local businesses to create informational, educational or promotional content that can demonstrate their experience, expertise, authority and trustworthiness (EEAT). Google has strongly incorporated these into…
Becoming a marketing wizard is a lifelong pursuit. The digital environment requires flexibility, resilience, and an insatiable thirst for knowledge. Step into the digital arena with a wand of strategy, a cauldron of creativity, and an unwavering determination to weave a compelling story.In my professional maze over the years immersed in the world of digital marketing, I have witnessed the transformation of strategies, the rise and fall of trends, and the emergence of new paradigms.Driven by an unrelenting passion to stay ahead of the curve, I have progressed through the digital world, honing my skills as a marketing professional, experienced…
WASHINGTON, Jan. 11, 2024 (Globe Newswire) — agitalAgital, a digital marketing agency that delivers measurable results for marketers and business leaders, today announced the acquisition of WDG (Web Development Group), a Washington, DC-based web development and digital experience company. . This acquisition strengthens Agital's overall capabilities and enhances its existing website development capabilities. , leverages our expertise in UX design, branding, and content strategy, and adds a range of new services including information architecture, migration and integration services, and full-stack development. “WDG is excited to partner with Agital and expand our impact on the industry. We provide Agital with our…
HOUSTON, Jan. 12, 2024 (GLOBE NEWSWIRE) — HOUSTON, Texas –According to Doctor Marketing, MD™, plastic surgery digital marketing is the art of using online tools and strategies to attract customers interested in cosmetic procedures. Plastic surgeons and aesthetic professionals are at a unique crossroads. The quest to increase online visibility and attract more patients is more important than ever. Google rankings play an important role in determining who gets noticed and who doesn't. Dominating his first page of Google rankings is the only way to ensure the growth of his multi-million dollar medical practice.Image credit: Kritchanut / 123RF.“Physicians need to…