The automotive industry and logistics have actually shared the same timeless concept.
Move an object from point A to point B using a medium
The difference lies only in the objects. One person takes the form of a passenger, and the other person takes the form of a passenger. Goods.
Going back to the MaaS boom, if you think about it, MaaS today is also trying to solve some of the logistics problems. One way to do that is through self-driving cars.
Self-driving cars became a hot topic a few years ago when Tesla rolled out its Autopilot feature. Experts from a variety of disciplines were engaged in thoughtful conversations about this issue. We are trying to both regulate and capture opportunities.
A perfect story that explains how the automotive industry solves logistics problems. The Toyota Avanza tells the story. The Toyota Avanza is a rear-wheel-drive medium-duty multi-purpose vehicle (MPV) with a huge amount of space in the rear, making it easy to carry and transport large amounts of cargo. It is marketed as a multi-purpose vehicle capable of transporting both passengers and goods. Toyota Avanza has been the best-selling car in Indonesia for more than a decade due to its versatility.
The story of Toyota Avanza and MaaS should be a great inspiration for why the automotive industry needs to change its strategic key approaches to solving logistics problems
However, although tempting, it is understandable that:
- MPVs may not be suitable for every automaker to pursue as their champion product
- Not every car company can or should make a major transition into a technology company because of its different nature from manufacturing.
There is no need to worry, but at the moment, there are still several classic problems that are still being faced globally due to some logistical issues.
- Pollution: Discharge and packaging
- poor access to infrastructure
- Food: Hunger (shortage) and waste (surplus)
The auto industry seems to have been immersed in EVs to combat emissions issues. Logically, scaling up the technological building blocks for this would lead to pursuing autonomous transportation technology, despite the downsides.
After all, logistics experts are very excited about self-driving transportation, arguing that it could be used for occasional rides, last-mile deliveries, or certain high-volume commutes. The cost of autonomous driving could be reduced by 60% compared to when humans are involved in the service.
Looking at the incredible momentum at the intersection of two giant industries, both the automotive and logistics industries could save themselves by working together.
While it may look and sound similar to MaaS, we want to remind you that MaaS is just an early form. The interaction and synergies between both industries will take MaaS beyond what is envisioned in many ways.
Take poor infrastructure as an example. There should be no road solution. New types of vehicle media will most likely be developed to solve this problem.
Other terrains, including islands, swamps, and hybrid conditions, will seek to normalize the adoption of customizable amphibious vehicles. Forests, dirt roads, and other hazardous terrain require vehicles with off-road capabilities to deliver goods across destinations.
In large cities with severe traffic congestion, last-mile delivery solutions will be highly appreciated to further improve operational efficiency.
There is no doubt that the problem of last-mile delivery will be of genuine interest to those in startups, as it is a painful experience that is most relatable to those living in cities. The costs are huge and scheduling is a nightmare for those working in the logistics industry. fuel, root, schedule, laborWarehousing and delivery defects are the main causes of nightmares in this part of logistics.
So what should we do in the automotive industry? Do you want to help solve the problem?
EV:
↓ Fuel
↓ Maintenance costs
Self-driving car:
↑ Improve route and schedule efficiency
↓ Personnel costs
It's definitely a good start for them as they have been able to get off to a good start with the technological building blocks to advance the discovery of innovative solutions to problems.
But with the success of last-mile delivery models in Asia, is there any risk in adopting advanced technology? Answer: Labor and congestion
Asia is the continent where more than 50% of the population lives, and 10 of the 10 most densely populated cities are all located in Asia. Satisfactory service levels set by customers, congestion, and labor costs continue to increase, creating a major nightmare for logistics companies to maintain their market presence.
When the West evolves into the East, will we truly understand that current best practices don't work?
Going forward, as the evolutionary inevitabilities orchestrated by fate begin to converge, the world will need a savior to lower logistics costs. Especially in a future where e-commerce is a basic necessity.
Powerful innovations for special purpose delivery media need to start in earnest immediately.